Availability, appeal, and addictiveness by design: Tobacco and nicotine industry deliberate targeting of youth

Raglan Maddox; Becky Freeman; Charlotta Pisinger; Emily Banks

doi:10.1371/journal.pmed.1005133

Availability, appeal, and addictiveness by design: Tobacco and nicotine industry deliberate targeting of youth

Raglan Maddox^*, Becky Freeman, Charlotta Pisinger, Emily Banks

^*Corresponding author af dette arbejde

Center for Klinisk Forskning og Forebyggelse

Abstract

Contemporary tobacco and nicotine products, particularly e-cigarettes, are deliberately designed, marketed, and distributed to maximize youth appeal, uptake, dependence, and use. Youth uptake is a predictable outcome of systems designed to maximize product availability, appeal, and addictiveness.

Originalsprog	Engelsk
Artikelnummer	e1005133
Tidsskrift	PLOS Medicine
Vol/bind	23
Udgave nummer	5
ISSN	1549-1277
DOI	https://doi.org/10.1371/journal.pmed.1005133
Status	Udgivet - maj 2026

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10.1371/journal.pmed.1005133Licens: CC BY

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abstract = "Contemporary tobacco and nicotine products, particularly e-cigarettes, are deliberately designed, marketed, and distributed to maximize youth appeal, uptake, dependence, and use. Youth uptake is a predictable outcome of systems designed to maximize product availability, appeal, and addictiveness.",

keywords = "Humans, Tobacco Industry/methods, Adolescent, Electronic Nicotine Delivery Systems, Nicotine, Tobacco Products/adverse effects, Adolescent Behavior, Behavior, Addictive",

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Availability, appeal, and addictiveness by design: Tobacco and nicotine industry deliberate targeting of youth

Abstract

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